To achieve high page rankings in Google can take anywhere from 90 days to 2 years.
Dependent on how much work you are willing to put into it.
One of the best (No $ Cost) ways I have found to promote your website is by writing and posting Information Rich, ARTICLES. Do not try to sell your product, but give to your potential consumers free valuable information. Post a link back to your website in your signature, and in 8-18 months, the seed(s) you have planted in your articles will start trickling then flooding into your website.
I would suggest writing a 3-4 paragraph article about your industry or product every 2 days, also searching Google for a FREE Article Submitter software.
There are Thousands of Article Sites on the internet. This will help you spread out your ... seeds in a larger field. Also providing many back links to your website, which of course will be providing higher Google page ratings, and LASTING SUCCESS!
Also, if you have a good marketing Budget you can always look into Pay Per Click (PPC) advertising such as Google Ad Words, or Yahoo. This can get pricey depending on your Target Audience. However, once you stop your PPC campaign, your leads will dry up as well. I use PPC as a fill the gaps when I am building a new website, and waiting for the (SEEDS) Articles to build a solid back link foundation.
To recap, Writing and Posting Information Rich Articles are a great way to generate lead producing back links to your website. Pay Per Click advertising is another good way to generate short term leads, yet may not be cost effective in the long term.
I hope this information has been helpful.
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